What brand of lotion is the best? Reviews and recommendations of popular lotions on the Internet
With the arrival of summer, skin care has become one of the hot topics. In the past 10 days, discussions about lotions on major social platforms and e-commerce websites have continued to rise. This article will combine popular data from the entire Internet and user feedback to analyze the most popular lotion brands and their effects, and help you find the product that best suits you.
1. Top 5 popular lotion brands on the Internet

| Ranking | brand | Popular products | Main functions | reference price |
|---|---|---|---|---|
| 1 | SK-II | fairy water | Brighten skin tone, balance water and oil | ¥1540/230ml |
| 2 | Lancôme | aurora water | Rejuvenate skin, refine pores | ¥790/150ml |
| 3 | Estee Lauder | Sakura Micro Essence | Moisturizing and stabilizing | ¥860/200ml |
| 4 | Kiehl's | calendula water | Soothing, anti-inflammatory | ¥340/250ml |
| 5 | Shiseido | red kidney water | Anti-aging, repair | ¥620/170ml |
2. Recommended lotions for different skin types
According to user evaluation data from Xiaohongshu, Weibo and other platforms in the past 10 days, the popular choices for different skin types are as follows:
| Skin type | Recommended brands | User praise rate | Core advantages |
|---|---|---|---|
| oily skin | Yue Mu Zhiyuan Mushroom Water | 92% | Effective in oil control and anti-acne |
| dry skin | Guerlain imperial bee water | 89% | Deeply moisturizing and non-sticky |
| Sensitive skin | Kerun moisturizing water | 95% | Gentle and non-irritating |
| Combination skin | IPSA gold water | 91% | Zoned care is effective |
3. Toner consumption trends in 2024
1.The rise of constituent parties: Nearly 70% of consumers will check the ingredient list first, and the search volume for ingredients such as ceramide, hyaluronic acid, and nicotinamide increased by 120% year-on-year.
2.The explosion of domestic brands: The sales volume of domestic lotions such as Winona and Proya increased by 65% year-on-year, with obvious cost-effective advantages.
3.Environmentally friendly packaging is popular: The search volume for refillable design products increased by 80%, and consumers are more concerned about sustainable development.
4. Expert purchasing advice
1. Determine your skin type and needs first, don’t blindly follow popular products
2. It is recommended to choose a toner with a refreshing texture in summer, and a more moisturizing style in winter.
3. For sensitive skin, be sure to do an allergy test behind the ears before use.
4. Check whether the product has relevant safety certifications and avoid products with "three noes"
5. Recommended by the king of cost-effectiveness
| brand | Products | unit price per milliliter | core ingredients |
|---|---|---|---|
| HABA | G Lu | ¥1.2/ml | Lithospermum root extract |
| MUJI | Sensitive skin lotion | ¥0.8/ml | Purslane Extract |
| Winona | Soothing moisturizing water | ¥1.0/ml | Green thorn fruit oil |
To sum up, the choice of lotion needs to comprehensively consider skin type, budget and seasonal factors. Although SK-II fairy water is relatively expensive, it has long been at the top of the list of reputations, while domestic brands have outstanding performance in terms of cost performance. It is recommended that consumers choose the most suitable product based on their actual situation.
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